ABOUT US

About Issa PR

Issa PR is a luxury and lifestyle brand strategy, and public relations agency. With teams in New York, London and Los Angeles, Issa delivers unparalleled creativity and captivating campaigns for clients.

Exquisitely crafted with flawless execution, campaigns entice and empower audiences. Often harnessing a cadre of influencers, Issa drives thoughtful dialogue and word-of-mouth through traditional and non-traditional PR.

For each and every client, a wealth of stories are told, and the global team of creatives have an acute understanding of today’s cultural landscape.

Our Team →

Etymology

The word 'Issa' means different things in many languages. Beauty, grace, celebration and symbolism. At Issa PR, it also represents our international lens for storytelling in the way we create and tell narratives that transcend geography, history and time.

Philosophy

Issa PR is where beauty and poetry combine to create and captivate audiences. For luxury and lifestyle brands in particular, it’s paramount to create a poetic story and narrative - one that traverses geography, history and time. From the craftsmanship of products to the heritage of a brand, all of these unique elements set us apart from others. At Issa PR, we create visions. We move. We inspire.

Capabilities

Development

Brand Strategy

PR

Marketing

Experiental

Content Creation

Digital & Social Media

Influencer Engagement

Strategic Partnerships

Master Jenga Strategists

Latest Clients

Issa PR's portfolio of key clients across art & culture, entertainment, fashion, beauty, music, food & drink, hospitality, technology, philanthropy and business.

HQs

New York & London

+ Billion Impressions

Largest Campaign

Pop-Up Attendees

Lifestyle Sectors

``There are a lot of brands that talk about having a purpose. While it's important to state a belief, it's more important to act upon it. We were very pleased with the global coverage Issa PR spearheaded for our project ``A Night For Change``, which took place in seven countries around the world. Key features across Europe, the US and Latin America helped to generate buzz and visibility for the transformative project.``

Gaia Gilardini, Global Communications Director - The Absolut Company

``It was a pleasure to work with Issa PR on the precious collaboration between Vogue Italia and Elyx with photography shot by Johan Lindeberg for NY Fashion Week. The event was a huge success. Our editor flew in from Milan to host a great event, which was one of the most popular during the week. Issa PR generated global press coverage and helped to secure over 350 guests, including models, designers and influencers. We look forward to working with them again.``

Alessandro Cremona - Advertising Director, Vogue Italia & Conde Nast International

``Issa PR has strategically - and creatively - connected the label with numerous brands across many different industries to drive fresh, new partnerships and collaborations. They also supported Def Jam's key events, including our Upfronts that showcase the label's most exciting, new talent every year, through to album release events with Common and Desiigner's music video launch.``

Faisel Durrani, General Manager & Executive Vice President - Def Jam Records

``The Davidoff Cool Water campaign with National Geographic was an important program for Coty to protect oceans all over the world. Issa PR helped to drive coverage in the US, UK and Germany for our launch with actor, Scott Eastwood. We were very happy with the features generated around World Oceans Day for the campaign.``

Thomas Lalague, Group Vice President Marketing - Coty Fragrances